In-depth analysis and treatment strategies of small excavator price deviation
Posted: Mar 11th, '25, 04:05
In the field of engineering construction, small excavators are favored by many construction parties and rental companies due to their flexibility, convenience and strong applicability. However, when purchasing or renting small excavators, price deviations are often encountered, which confuses many practitioners. Today, let's take a deep look at the [reasons of small excavator price deviations] and how to deal with them.
Common situations and causes of price deviations
Price deviations caused by brand differences
Small excavators of different brands often have large differences in price. Well-known brands, such as Caterpillar and Komatsu, usually have higher prices due to their advanced technology, reliable quality and perfect after-sales service system. Taking a certain small excavator from Caterpillar as an example, its price may be 30% - 50% higher than that of some niche brands of the same model. This is because big brands spend a lot on R&D investment, production process control and global service network construction, and these costs will naturally be reflected in the product price. In order to seize market share, some emerging or niche brands may sell products at lower prices, but they may be relatively weak in quality stability and after-sales guarantee. This has led to the [brand price difference of small excavators] caused by brand factors.
Price fluctuations caused by different configurations
Small excavators have various configurations, from engines, hydraulic systems to working devices, and different configuration combinations will greatly affect the price. For example, a small excavator with an imported high-performance engine may cost tens of thousands more than the same model with a domestic ordinary engine. In terms of hydraulic systems, equipment equipped with high-end hydraulic components from well-known brands can provide more precise control and higher work efficiency, and the price will also increase accordingly. In addition, some small excavators with special working devices, such as breakers and wood grabbers, will also cost more than basic configuration models. This price change caused by different configurations constitutes an important part of the [small excavator configuration price deviation].
The impact of market supply and demand on prices
When the market demand for small excavators is strong, such as during the peak season of construction or large-scale infrastructure construction in some areas, the shortage of supply will drive up prices. Conversely, in the off-season or in saturated market areas, oversupply will lead to price declines. Take a certain region as an example. When construction projects started in the spring, the rental price of small excavators increased by 20% - 30% compared with the winter off-season. This price that changes dynamically with market supply and demand has formed [the price deviation of small excavator market supply and demand].
Strategies for dealing with price deviations
Clear demand, accurate selection
Before purchasing or renting a small excavator, users should clarify the performance and configuration requirements of the required excavator according to their actual work needs. For example, if you are only doing some simple gardening work and do not require high digging depth and load capacity, then you can choose a small excavator with relatively low configuration and a more affordable price. However, if you are working on a complex construction site and have high requirements for equipment stability, power and work efficiency, you need to choose a model with excellent performance and high configuration. By accurately positioning the needs, avoid unnecessary price expenditures caused by blindly pursuing high-end configurations or brands, and effectively deal with [the price deviation of small excavators caused by unclear demand].
Multi-channel comparison, shop around
In order to obtain a reasonable price, users should make full use of multiple channels to understand the price information of small excavators. You can check the quotations of different merchants through the online engineering machinery trading platform; participate in various engineering machinery exhibitions, communicate face-to-face with manufacturers and dealers, and obtain first-hand price information; you can also consult peers in the industry to understand their purchase or rental prices. Taking the rental of small excavators as an example, by comparing the quotations of different rental companies through the online platform, combined with offline consultation, it is often found that the price difference can reach 10% - 20%. Through extensive comparison, users can select the most cost-effective solution from many quotations and properly deal with [the price deviation caused by information asymmetry of small excavator prices].
Negotiate with suppliers
When it is found that there is a deviation in the price, negotiating with the supplier is a key step. Before the negotiation, the user should be fully prepared and understand the market situation and the bottom price of the product. During the negotiation process, you can use long-term cooperation intentions, bulk purchases and other aspects as entry points to strive for more favorable prices. For example, a construction company plans to purchase multiple small excavators. When negotiating with the supplier, it indicates that there will be a continuous purchase plan in the future, which successfully reduces the price of each equipment by 5% - 8%. Through effective negotiation, users can narrow the price deviation to a certain extent and achieve more reasonable procurement or rental costs.
Price deviation is a common phenomenon in the market transactions of small excavators. As long as the reasons behind it are deeply understood and targeted treatment strategies are adopted, practitioners can take the initiative in the price game and obtain satisfactory small excavator products or services at a reasonable price.
Common situations and causes of price deviations
Price deviations caused by brand differences
Small excavators of different brands often have large differences in price. Well-known brands, such as Caterpillar and Komatsu, usually have higher prices due to their advanced technology, reliable quality and perfect after-sales service system. Taking a certain small excavator from Caterpillar as an example, its price may be 30% - 50% higher than that of some niche brands of the same model. This is because big brands spend a lot on R&D investment, production process control and global service network construction, and these costs will naturally be reflected in the product price. In order to seize market share, some emerging or niche brands may sell products at lower prices, but they may be relatively weak in quality stability and after-sales guarantee. This has led to the [brand price difference of small excavators] caused by brand factors.
Price fluctuations caused by different configurations
Small excavators have various configurations, from engines, hydraulic systems to working devices, and different configuration combinations will greatly affect the price. For example, a small excavator with an imported high-performance engine may cost tens of thousands more than the same model with a domestic ordinary engine. In terms of hydraulic systems, equipment equipped with high-end hydraulic components from well-known brands can provide more precise control and higher work efficiency, and the price will also increase accordingly. In addition, some small excavators with special working devices, such as breakers and wood grabbers, will also cost more than basic configuration models. This price change caused by different configurations constitutes an important part of the [small excavator configuration price deviation].
The impact of market supply and demand on prices
When the market demand for small excavators is strong, such as during the peak season of construction or large-scale infrastructure construction in some areas, the shortage of supply will drive up prices. Conversely, in the off-season or in saturated market areas, oversupply will lead to price declines. Take a certain region as an example. When construction projects started in the spring, the rental price of small excavators increased by 20% - 30% compared with the winter off-season. This price that changes dynamically with market supply and demand has formed [the price deviation of small excavator market supply and demand].
Strategies for dealing with price deviations
Clear demand, accurate selection
Before purchasing or renting a small excavator, users should clarify the performance and configuration requirements of the required excavator according to their actual work needs. For example, if you are only doing some simple gardening work and do not require high digging depth and load capacity, then you can choose a small excavator with relatively low configuration and a more affordable price. However, if you are working on a complex construction site and have high requirements for equipment stability, power and work efficiency, you need to choose a model with excellent performance and high configuration. By accurately positioning the needs, avoid unnecessary price expenditures caused by blindly pursuing high-end configurations or brands, and effectively deal with [the price deviation of small excavators caused by unclear demand].
Multi-channel comparison, shop around
In order to obtain a reasonable price, users should make full use of multiple channels to understand the price information of small excavators. You can check the quotations of different merchants through the online engineering machinery trading platform; participate in various engineering machinery exhibitions, communicate face-to-face with manufacturers and dealers, and obtain first-hand price information; you can also consult peers in the industry to understand their purchase or rental prices. Taking the rental of small excavators as an example, by comparing the quotations of different rental companies through the online platform, combined with offline consultation, it is often found that the price difference can reach 10% - 20%. Through extensive comparison, users can select the most cost-effective solution from many quotations and properly deal with [the price deviation caused by information asymmetry of small excavator prices].
Negotiate with suppliers
When it is found that there is a deviation in the price, negotiating with the supplier is a key step. Before the negotiation, the user should be fully prepared and understand the market situation and the bottom price of the product. During the negotiation process, you can use long-term cooperation intentions, bulk purchases and other aspects as entry points to strive for more favorable prices. For example, a construction company plans to purchase multiple small excavators. When negotiating with the supplier, it indicates that there will be a continuous purchase plan in the future, which successfully reduces the price of each equipment by 5% - 8%. Through effective negotiation, users can narrow the price deviation to a certain extent and achieve more reasonable procurement or rental costs.
Price deviation is a common phenomenon in the market transactions of small excavators. As long as the reasons behind it are deeply understood and targeted treatment strategies are adopted, practitioners can take the initiative in the price game and obtain satisfactory small excavator products or services at a reasonable price.